Wholesale advanced

Edit the wholesale guide and customer-specific pricing

Use the guide editor to control what customers see and when a product or price should be specific to one account instead of everyone.

5 min read · Updated Mar 18, 2026 · Managers controlling wholesale catalog visibility

Use the wholesale guide editor when products should be visible or priced differently by customer.

This is the right place to shape the catalog without creating a separate product system.

Quick facts

Start here

  • Default guide entries work for most customers.
  • Customer-specific entries help when one buyer needs a different list or price.
  • Guide cleanup matters because the order page reflects what you publish here.

Step 1: Review the default guide first

Start in Wholesale Guide and review the products most customers should see.

Use the guide editor to control the shared catalog first, then add customer-specific changes only where they are truly needed.

Step 2: Add customer-specific differences only where they help

  • Use customer-specific guide rows when one buyer should see a product or price that others should not.
  • Keep the default guide simple so it stays easy to maintain.
Customer-specific pricing should be the exception layer on top of a clean default guide, not a replacement for it.